Business KPIs
Alert when conversion, queue depth, or throughput shifts unexpectedly.
Monitor Type
Monitor business-specific and technical metrics with tailored thresholds.
Alert when conversion, queue depth, or throughput shifts unexpectedly.
Track app-specific indicators not covered by generic checks.
Define incident triggers around your own service objectives.
Catch asynchronous processing slowdowns before user impact.
Detect transaction funnel degradation in near real time.
Align alerts directly to internal reliability and business targets.
Start with services and workflows that create direct customer or revenue impact.
Use warning and critical layers so on-call responders get signal without alert fatigue.
Simulate failures and verify acknowledgement, assignment, and recovery behavior end-to-end.
| Signal | Recommended baseline | Escalate when |
|---|---|---|
| KPI variance | Within expected band | Outside band for 10 minutes |
| Error budget burn | < 1.0x | > 2.0x sustained |
| Queue deviation | Near baseline | 2x baseline deviation |
Prioritize business-impacting signals such as throughput, conversion, queue depth, and failure rates.
Use historical baseline percentiles and iterate after observing one full release cycle.
No. Use custom metrics with uptime checks to cover both system health and business outcomes.
Pair this monitor to increase coverage and improve incident triage confidence.
Use together to reduce blind spots and catch degradation before customer impact.
Notify the right responders instantly across channels your team already uses.
Deliver rapid alerts with fallback channels for critical incidents.
Route monitor events directly into team collaboration channels.
Trigger downstream workflows in PagerDuty, Opsgenie, and internal tools.
Run checks from multiple regions to isolate local routing issues from global outages.
Pause checks during planned maintenance to keep alert noise low and signal clear.
Keep stakeholders informed when incidents remain open for longer durations.
Coordinate internal and customer updates with status page friendly incident workflows.
"We moved from delayed outage discovery to immediate, actionable alerts with clear ownership."
Create your monitor, define escalation policy, and start getting reliable signal in minutes.